Why structured content helps knowledge managers maximise value from AI

Though content has a foundational role in knowledge management, content remains a largely hidden actor. It can be quite disconcerting to review the program of conferences dedicated to, among other things, knowledge management, and not hear the term “content” spoken in any of the presentations. It’s as if content is the love child that hovers around the edges of the family, a definite presence but never acknowledged. Information vs. data vs.