[Podcast] Uncovering and communicating the value of your tech comm teams' work, with Keren Brown

In this podcast episode, I talk with Keren Brown, VP of Marketing and Value at Zoomin Software, about strategies for technical writers to demonstrate their value within their organizations, especially in light of recent layoffs in the tech industry. We discuss aligning documentation work with high-priority initiatives, quantifying the impact of technical writing, and making this work visible to executive leaders. Keren also shares insights on the changing landscape of technical writing skills in the age of AI and the role of translation in modern documentation workflows. Overall, this podcast will show you how to establish yourself as a highly valuable resource within your company.