Content models: lessons from LEGO

Content models can be either a friend or foe.  A content model can empower content to become a modular and flexible resource when developed appropriately. Models can liberate how you develop content and accelerate your momentum. However, if the model isn’t developed correctly, it can become a barrier to gaining control over your content.  The model ends up being hard to understand, the cause of delay, and eventually an albatross preventing you from pivoting later.