Lavacon Recap

This post summarizing LavaCon is a bit overdue. I planned to gather all my notes, but why wait? The LavaCon Content Strategy Conference delivered a blend of actionable insights, practical frameworks, and future-focused discussions that energized attendees. The program featured a diverse set of speakers who addressed topics ranging from AI-driven content innovation to the value of influence-building within organizations. Key Takeaways: Content Strategy and Single Source of Truth: Centralize content to streamline approvals, reduce errors, and ensure consistent cross-platform delivery. This strategy must directly align content with business goals.